This is something I have never considered until recently, but have you ever taken a step back to consider your style of design?
It is not something I have thought of until, the other day, someone recently took a look at one of our web designs and said “Yes, that is definitely your style”. Their response surprised me because I have never thought of myself as having a ‘style’ per se. In the past I always based my web sites on inspiration from those I had seen on the net, I was never able to just whip something up by using my ‘style’ of work.
When I talk about style, I am not talking about sticking to a particular font or colour, that can make you one dimensional. It is more about your common practices and execution of methods and materials that I am talking about.
I started to take a deeper a look at the work of the designers mentioned above and sought of analyzed what their techniques were and some common practices or materials they use. For example:
Based on my ‘findings’ I took a look at the work we have created at OBOX. I took a look at paddings etc. The first thing I noticed was that some of our previous work is… shocking. No grids, no consistancy and just not so great. I like to feel though that we turned the corner towards the end of last year when we created a website for the Southern African Golf Hall of Fame.
Since then I feel that there is much more consistency in our designs and I think we have developed a style! I never noticed it but our favourite sites are those which we have created with up to 20px of padding and using raw materials such as wood or sticky tape. There is nothing I enjoy more than using an array of raw materials to determine colour combos and layouts. On top of that we either use the 10 Pixel Method or 960 Grids.
Have you ever considered what your style is? It helps to seperate you from your peers and can give you a direction for when there is designers block.